BEHIND THE BRAND

Bola was founded in 2013 by Jesus Arambula, also known as "PEEWEE." "Bola: In It to Win It" is a street soccer and freestyle soccer team, brand, and family. Our primary focus is on the player, the ball, and growing the culture of soccer here in the USA, encapsulated in our motto: "From the Streets to the Pitch."

With this vision in mind, my brother traveled extensively across the United States and Europe, collaborating with some of the most prominent figures and brands in the industry, including Edward Van Gils, David Guetta, Nike, Adidas, LAFC, and LA Galaxy, among others.

In 2023, following my brother's passing, I stepped into his role to continue his legacy. I understood that taking on this responsibility would come with its challenges, but I was also confident that I would have support along the way. My first year as the owner of Bola has been filled with new experiences and frequent opportunities to step outside of my comfort zone.

As we move forward, I remain committed to honoring the vision my brother set in motion while building an even stronger community around the sport. The journey has just begun, and I’m excited for what’s to come as we continue to inspire, elevate, and unite the soccer community, both here in the U.S. and around the world.